Featuring adventures by Aeron Alfrey, Graeme Davis, Tina Engström, Kenneth Hite, Frank Mentzer, Jason Morningstar, Steve Kenson, Cynthia Celeste Miller, Richard Pett, Stefan Poag, Stuart Robertson, Zak S, Juhani Seppälä, and Jukka Särkijärvi.
Yes, the stretch goals go all the way to $150,000. No, I don't really expect to draw that much money (but PROVE ME WRONG, PLEASE!), but there is a reason behind it:
Basically, if offering standalone Rules & Magic books, it only makes sense to offer them in bundles. But since paper stock and all that won't be decided on until the early fall, there is no way to tell how much each book weighs, so determining postage for a group of them is impossible, and it would be a total disaster if I lowballed my postage budgeting for potentially hundreds of people.
So I had to assume that the "group pack" would be in the 2kg-5kg range... and funny that, the Finnish postal service charges the exact same for mailing a package that weighs 2001g as they do a package that weighs 4999g.
Offering new adventures by top names was the best way I could think of to offer everyone an opportunity to fill that box up as close to 4999g as possible, absolutely PACK IT with top quality NEW STUFF, without asking you to pay any more than you were for the rulebooks.
And factoring in writing (four figures per adventure, I expect world class work from the famous vets and from the people you don't yet know... and there is no excuse not to pay people well when prefunding before giving the go sign), art (four figures per adventure, these adventures will all be top class)... and Alfrey, Engström, Poag, Robertson, and Zak are getting paid the writer AND artist shares since they're doing both on their projects... plus layout and editing, then printing, and factoring in IndieGoGo's cut and including that a funded adventure means a load more of hardcovers have also been reserved, that $7500 per project disappears real quick.
In fact, this whole campaign has been designed to be almost revenue-neutral for me. I say "almost," I did leave myself a small buffer against unforeseen expenses, but the money you pay in now is for the other creators, and the printer, and the post office. Not for me. I will take my profits from the sales afterwards when they're available as PDFs and the adventures go into distro. (which will largely go right back into the next releases anyway...)
So I've set the stage. Assembled one hell of a crew of adventure writers. It's up to you to actually put this into motion and blast this thing into orbit.
Get to it.
And if it goes well, next year I'll figure out something heavy BRAND NEW thing to release and we'll do this all over again with a different crew of all-stars.